Start with the thing someone needs to do.
for founders and teams with an app idea and a specific person who needs it.

Example scenario
An app people can use on their phone
say a customer needs to choose an appointment on their phone. start with that journey: see what's available, choose a slot and get a clear confirmation. a prototype lets us work through the experience before expanding the build.
the goal is an app with a useful core experience, plus an agreed plan for testing, release and keeping it running.
How to approach it
- 1
Define the first useful version
name the user and their main task. decide what belongs in the first version and what can wait.
- 2
Choose the right home
work through whether the job fits the web, iOS, Android or a combination. consider device features, access and how people will find it.
- 3
Build, test and hand it over
test the main journey and its failure cases. agree who owns the accounts, source files, hosting and ongoing maintenance.
Keep exploring
See servicesWant help with your version?
i can work through the setup or build with you. tell me what you want to improve and we'll see whether the work fits.